
STANDING UP TO THE COMPETITION BY STANDING OUT
Vermont’s largest independently owned bank was struggling to expand into the state’s most populated county. Our multi-pronged customer research revealed the bank’s brand needed a complete overhaul.
A full rebranding effort transformed the bank’s identity, digital presence, advertising, staff training, branch remodeling and more.
As a result, the perception of the bank has been immediately upgraded—sparking new consumer and business relationships, and a campaign that continues to reinforce and build the NSB brand.
Talk to us about strengthening your brand.












