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STANDING UP TO THE COMPETITION BY STANDING OUT

Vermont’s largest independently owned bank was struggling to expand into the state’s most populated county. Our multi-pronged customer research revealed the bank’s brand needed a complete overhaul.

A full rebranding effort transformed the bank’s identity, digital presence, advertising, staff training, branch remodeling and more.

As a result, the perception of the bank has been immediately upgraded—sparking new consumer and business relationships, and a campaign that continues to reinforce and build the NSB brand.

Talk to us about strengthening your brand.

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